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Looking back at Jaws, the first 'summer blockbuster' from 45 years ago, through the lens of a pandemic

The shark was right. With apologies to the skinny-dipper chomped in half, the shark was only being a shark and its teeth were so very sharp, her flesh so very tender. And given the harm we have inflicted on the planet, did we not deserve some punishment? When the great beast swam out of the unfathomable waters and onto screens in the summer of 1975, it stirred up anxiety that was doubtless tinged with guilt. “See it before you go swimming,” the trailer warned, tapping into our worries while making the case for movie-going. We had many reasons to hide in the dark.

The wave-making Leviathan of summer blockbusters, Jaws changed the way Hollywood did business and how people went to movies. It also changed some people’s relationship to the ocean. “You wouldn’t go into the water,” my sister recently reminded me, when I asked about a 1970s family trip to Martha’s Vineyard, where much of the film was shot. To be fair, I was a New York kid, and could barely dog paddle. My natural habitat was a movie theater. And it remained so until the novel coronavirus closed cinemas and made me wonder if I will ever again sit in the dark with strangers. If the ocean now seems far safer, it is because today the monster is the virus.

 

That the mayor in Jaws has become a pandemic meme is a testament to the unnerving topicality of the film and our habit of viewing the world through a screen. Played with a perfect mix of huckster smarm and cluelessness by Murray Hamilton, Mayor Vaughn is the blank, smiling face of Amity, the fictional beach paradise that the great white shark turns into a snack bar. After the remains of a woman wash up, Chief Brody (Roy Scheider) goes into overdrive as the mayor insists that everything is fine. “It’s a beautiful day,” he tells a reporter before the water turns red again. “The beaches are open, and people are having a wonderful time.”

Like a lot of politicians, Mayor Vaughn survived repeated crises (he is in the risible Jaws 2), and now he has a parody Twitter account, the source of a stream of bleakly funny and queasy commentary: “In Amity,” he tweeted on 17 May, “we have germ spotters strategically placed on the beach.” That is more reassuring than much of the advice dispensed by authorities who focus on putting out fires while ignoring the larger crisis of climate change and its relationship to the current pandemic. “We drain the world’s biological basins of the diversity that would ordinarily keep contagions in check,” Ferris Jabr wrote in The New York Times Magazine. “Other animals’ diseases have not so much leapt onto us as flowed into us through channels we supplied.”

Mayor in a still from Jaws

Steven Spielberg was 27 when he directed Jaws, and already under contract at Universal. He had some qualms about turning Peter Benchley’s novel into a film, having made Duel, a thriller starring a big-rig stalker. He did not want to become “a shark-and-truck director,” as he memorably put it. What drew him to the project was the final 120 pages of the book, as he explained back then, when the main characters “go on a hunt, a sea hunt for the great white shark.” So working with Benchley and others, Spielberg pared down the story to focus on the drama of men battling a massive shark.

Subplots were deleted and new scenes added. With a potential actors’ strike looming, the film was rushed into production. There were lots of bumps and some publicly aired grievances. Spielberg, Benchley said, “has no knowledge of reality but movies,” a criticism that long clung to the filmmaker. Benchley shared screenwriting credit with Carl Gottlieb, who also plays the toadying publisher of the Amity newspaper. Gottlieb amusingly details the making of the movie in his essential account The Jaws Log.

Spielberg knew what he had. Mid-production, he said, “We’ve really, I think, made a better movie than Jaws is a book.” He was right: the film is as lean and clean as a denuded bone. Like the novel, it opens with the death of the skinny-dipper. Her name, you may recall though maybe not, is Chrissie. Women do not factor much here; one becomes dinner, another fusses in a kitchen. A crucial exception is the mother, Mrs Kintner (Lee Fierro), who confronts Brody the day she buries her child. “You knew there was a shark out there,” She says, after slapping him. “You knew it was dangerous but you let people go swimming anyway. You knew all those things. But still my boy is dead now.”

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After Fierro died in April from complications of COVID-19, The Los Angeles Times columnist Mary McNamara wrote, “We are all Mrs Kintner now.” These days, though, we are all more like the confused people of Amity who either recklessly rush into the water or stay away at a safe distance, watching in horror. Jaws is about a lot of things, including fear, death, science, accountability, and the necessity — and fragility — of social solidarity. It is about knowledge, and what people do with it. Brody grasps that there is a danger threatening Amity and its visitors, and sets out to save them with help from a scientist (Richard Dreyfuss) and a fisherman (Robert Shaw). Movies love the romance of the white-hatted hero, but in real life, we also need to save ourselves.

A still from Jaws

Gottlieb writes that after a triumphant sneak preview of Jaws in March 1975, a few months before it opened, he observed Universal suits convene in a theater bathroom and change industry history. Before Jaws, studios generally opened their better films in limited theaters, slowly rolling them in a so-called platform release. In that bathroom, though, Gottlieb recounts, the studio brass decided to flood cinemas, putting the movie in more than 450 North American theaters. That is modest compared with the event openings of today but then, it was a seismic shift. With its wide mouth and release, its saturation advertising and 20 June opening date, Jaws created the summer-blockbuster template.

 

It was, yes, a monster hit. For some critics, though, Jaws itself has always been monstrous, the first of two widely popular films that together ended the creatively fecund days of 1970s American cinema. The second, bigger blow was delivered two years later by Spielberg’s friend, George Lucas, and the release of Star Wars. That is one take, at any rate, though the era and history are considerably more complicated, and the films more diverse than 1970s fetishists sometimes remember. There was plenty of junk before Jaws, and two of the box-office hits were The Towering Inferno and Earthquake, disaster movies bloated with stars and special effects.

These big-ticket spectacles hewed to the usual time-tested Hollywood script. The most haunting films of the catastrophe cinema era, though, were grimmer, and few were as uncompromisingly bleak as Soylent Green (1973), about the Earth at the edge of collapse. In it, the natural world has been decimated, and human overpopulation has made resources terrifyingly scarce. In one scene, an old man (Edward G Robinson) says farewell via state-sanctioned assisted suicide. As he fades away alone in an antiseptic room, he watches a big screen filled with images of the now-lost world: animals, trees, the watery deep.

It is a scene very much calibrated to growing consciousness about the environment. In the introduction to the 30th-anniversary edition of his bestseller, Benchley sounds defensive about his own awareness back then: “At the time I was writing Jaws, the environmental movement we know today didn’t exist.” Yet one did exist. The first Earth Day took place in 1970 (it was celebrated by Sesame Street), and the Marine Protection, Research and Sanctuaries Act was passed two years later. To his credit, Benchley became a conservationist, and there is even a lanternshark named after him, the Etmopterus benchleyi. “I could never write Jaws today,” Benchley ceded.

In the decades since the film freaked us out, Hollywood has grown increasingly dependent on blockbusters. Yet even as its movies have grown bigger and shinier, they have become less tethered to real people and our scarily imperiled world. Critics read Jaws different ways: as a take on Moby-Dick or the Vietnam War, or as a tale about the return of the repressed. Of course, it is also about a shark that kills people and is killed in turn, which makes it another story about humankind’s domination of nature. If the threats on screen now are often extraterrestrial, it is partly, I think, because we cannot bear to see what is happening, what we are doing, on Earth. Maybe the shark was not simply hunting us — not all of us, anyway — maybe it was warning us.

Manoha Dargis c.2020 The New York Times Company

All images from Twitter.

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